Monday, April 25, 2011

iPad, the next generation?

When you see an iPad commercial they make it quite clear that you buy an iPad for the apps. For good reason too, the apps that run on the apple platform are far better in quality and overall experience than those on other platforms. But Apple did not create these apps, and there is no reason why the quality of apps on other platforms such as android can't eventually reach the same level. Eventually it will come down to the interface of the device itself to determine a leader in the tablet industry. IOS has been an extremely solid platform ever since its release on the iPhone in 2007. But for a company that prides itself in its innovation, I find it interesting that Apple has only made minor changes to the basic interface since it was introduced. The iPad 2 only adds cameras and a slimmer chasis, with very little changes to the interface (making it hard for some to justify paying extra for). While it's always good policy not to fix what isn't broken, there are some very efficient elements on other platforms that Apple could take note from. For instance, the android platform features widgets or in other words simpler versions of a larger app that simply run on your home screen; So you can check the weather, check your facebook, or even post to your facebook, and many other functions without actually entering an app and waiting for it to launch. While this feature is not supported for all apps, it is convenient for basic information and communication apps. It would be nice to see Apple implement some form of quick access of information to their interface. Also, IOS recently featured the ability to multitask between apps, but I feel like the multitasking could have been better designed like that of WebOS running on the Palm (now HP) devices. In conclusion, I think that IOS does extremely well what it was designed to do, but its simplicity isn't always the most efficient design for a platform created for media consumption. At four years old it may be time for an interface overhaul; preferably one that makes media consumption even easier while retaining the simplicity that Apple is famous for.

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